ET Catalyse - In Conversation with change agents of marketing

Virtual Episode 9		As per the industry data the Indian consumer durables industry in 2019 was worth Rs.76,000 crores and expected to double by 2025. Our panelists in this Consumer Durables special: Amit Tiwari from Havells, Satish N.S. from Haier and Shirish Agarwal from Panasonic, take us through the turbulence the industry faced due to lockdown and how th... The Rs 76k crore durable industry’s challenges during a lockdown
Virtual Episode 8		By providing automation, AI and network solutions, the three panelists we have here are driving India’s rise as automation enablers for organizations within India and across the globe. Karthik Sathuragiri of Automation Anywhere; Kunal Aman of SAS and Sanjay Grover of Tata Communications take us through the scenarios where automation and I... Peer through a marketer's lens on AI, Analytics and Automation
Virtual Episode 7		Has the pandemic upended the brick and mortar classroom education system? Prof Himanshu Rai, Director, IIM Indore, Prof Sanjay Srivastava, Vice Chancellor at Manav Rachna Institutions and Manish Dalmia, Director, Marketing & PR, Narsee Monjee Institute of Management Studies (NMIMS), share how technological and digital platform adoptions h... Is it time to reimagine education?
Virtual Episode 6		Talking about a big sentiment shift brought on by the pandemic, our panelists; Divya Lal from Fliplearn, Charu Noheria from 3rdflix and Arjun Mohan from upGrad share how they have had to adapt and change their approach, build product features, reorient sales channel & target segments, to tap into the deluge of opportunity for Edutech sect... Did Edutech witness what Fintech did during demonetisation?
Virtual Episode 5		In our second BFSI special, we spoke to Jahid Ahmed, VP and Head- Digital, Content and Social Media Marketing at HDFC, to understand how digital as a channel helps a brand to respond quickly in a crisis. From building powerful ORM strategies to tips for marketing effectively in Covid, Jahid emphasized on the importance, and difficulty, in... HDFC Bank's Jahid Ahmed on digital marketing and Covid communication
Virtual Episode 4		In this episode, Deepali Naair, CMO - India and South Asia, shares how IBM's full stack of remote working solutions helped them to be back on its feet during the lockdown. Terming the current business scenario as a 'six feet economy', Deepali laid out the importance of communicating and adapting conversations according to the phase of eng... IBM's Deepali Naair on the concept of 6 feet economy, personal branding

01	Jan 07, 2020 - BrandEquity The Economic Times digital launches exclusive video web series with the change agents of marketing
02	January 08, 2020 - Agency Reporter The Economic Times Digital Launches Exclusive Video Web Series with the Change Agents Of Marketing
03	Jan 07, 2020 - Mediavataar The Economic Times Digital launches exclusive Video Web Series with the Change Agents Of Marketing
04	Jan 07, 2020 - Indian Television Dot Com ET digital launches video web series with change agents of marketing
05	Jan 07, 2020 - Media Infoline The Economic Times Digital launches exclusive Video Web Series
06	Jan 07, 2020 - MediaBrief ET Catalyse, video web series with the Change Agents Of Marketing, launched
07	Jan 07, 2020 - Bestmediainfo The Economic Times Digital launches exclusive video web series 'ET Catalyse'
08	Jan 07, 2020 - Exchange4media The Economic Times online launches 'ET Catalyse' web video series
09	Jan 07, 2020 - Apnnews The Economic Times Digital launches exclusive Video Web Series with the Change Agents Of Marketing